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Facebook Advertising Did Not Make me Save Money on my Small Business

August 20th, 2013 at 09:25 am

I have read a lot about how Facebook Advertising could save you money especially for small businesses.I have a small business and I tried to start an Ads Campaign on Facebook.
The money I spent was far more than the sells I made.I was at a loss of 80%.
For sure I increased my likes and engagement with people on Facebook but this did not result in direct sells.

2 Responses to “Facebook Advertising Did Not Make me Save Money on my Small Business”

  1. pretty cheap jewelry Says:

    I am very prudent with my small biz advertising choices and in fact, have little to no budget for it. This is not truthfully the best way to operate, advertising is supposedly a necessity!

    Firstly, decide what your objectives are with advertising: if it is to produce direct sales, then use a different vehicle. (Example: Print a coupon at a festival event where you are in attendence with a booth.) Other objectives should be more long term. (Example: if your business is on the web, such as FB, you need to increase your search engine optimization [SEO] ranking and this occurs with more clicks and recent clicks.)

    Second: budget what you want to spend on each objective above.

    I am not an expert but this seems commn sense to me!

  2. pretty cheap jewelry Says:

    I am very prudent with my small biz advertising choices and in fact, have little to no budget for it. This is not truthfully the best way to operate, advertising is supposedly a necessity!

    Firstly, decide what your objectives are with advertising: if it is to produce direct sales, then use a different vehicle. (Example: Print a coupon at a festival event where you are in attendence with a booth.) Other objectives should be more long term. (Example: if your business is on the web, such as FB, you need to increase your search engine optimization [SEO] ranking and this occurs with more clicks and recent clicks.)

    Second: budget what you want to spend on each objective above.

    I am not an expert but this seems common sense to me!

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